CaptureMotion worked with Van Systems to produce high-impact content across both arms of their business:

• Van Systems, specialists in modular racking and bespoke van fit-outs for trades and fleet operators

• Newmarket Trailers, their sister brand offering quality trailer supply and installations

The objective was to develop a content library of video and photography that clearly demonstrated the professionalism, precision, and practicality of their work—building trust with potential customers and increasing conversion across digital platforms.

Despite a strong reputation in the trade, Van Systems lacked modern, well-branded visual content that clearly showed what they did best: fast, clean, expertly executed installations. There was also a need to explain the technical benefits of their racking systems in a simple, visual way without losing tradespeople’s attention.

Meanwhile, Newmarket Trailers needed to demonstrate product range and fitting quality, with media that could speak to a wider commercial audience.

For Van Systems, we produced a series of three step-by-step installation videos, each documenting the full journey from van drop-off to completed racking system. These videos included:

• Real-time workshop action to show team workflow

• Close-ups of racking details and components

• Animated overlays and motion graphics highlighting key features: durability, modular design, load ratings, and the time-saving benefits for professional users

We paired this with on-site photography optimised for web and social—clean, brand-aligned, and action-driven.

For Newmarket Trailers, we created a set of product and workshop visuals, giving a behind-the-scenes look at trailer fitting and showcasing the quality and range of stock on offer.